Warehouse strategy is getting a lot of attention. Customers’ expectations for how goods/orders are received continues to rapidly change; from speed of delivery to point of receipt. A businesses’ future success depends a lot on their ability to adapt to customers’ changing expectations.
Many rivers to cross
The thing is, there are often many solutions available for an enterprises’ challenges. And there is a lot of experience, data, and energy placed into predicting the future so as to be prepared for the rapidly changing manner in which businesses are operating. Divergent strategies, each supported strongly by business leaders, can make a SMB struggle to know which is the best solution for their unique operation; we do know each operation is unique.
Yesterday I came across an article on the Supply Chain Dive website about growing e-grocery demands creating different strategies for international businesses to deliver on customers’ expectations. What really interested me, was how quickly I found myself down the rabbit hole — this singular topic (e-grocery delivery) quickly branched into a couple of hours of researching articles about the variant strategies large companies like Amazon and Walmart are implementing to compete with start-ups such as FreshDirect.
warehouse is the word
And what really interested me was the different ways each business is attempting to stay competitive in this growing market. Their choices for warehousing and delivery seem to be the focus for bottom-line ROI.
What I think is obvious from the various articles I came across; e-grocery is growing and will continue to do so. It is impacting what the general public expects now for ordering goods and delivery. And I think it wise for SMBs to also focus on their individual fulfillment systems; especially on returns. Because a close friend is just finishing a fire job where returns overwhelmed one company — putting their warehousing functionality into a dire place.
This article (link below) is a good entry into considering your own operation strategy with customer fulfillment.